MOVIA Big Data Analytics Platform is designed to help organizations watch for important patterns in their data and generate instant alerts to users or other systems. The software enables improved prediction of trends through advanced data modeling that captures situational context, so decisions are not ‘made in a vacuum.’ It employs semantics and logical reasoning to discover important patterns, sending warnings as SMS text messages, e-mails and visual pop-ups. The platform provides a small footprint, whereby smart software ‘agents’ can be deployed into the enterprise, attaching to one’s data and recognizing key ‘fingerprints,’ and warning of emerging trends. The technology ‘codifies’ complex human concepts and automates analysis-based decisions — providing just-in-time alerts and warnings. It watches for ‘patterns of life’ changes, which can be used for many applications, including: logistical problems, non-compliance with regulations, identifying customer profiles, or understanding when a competitor shifts strategy. A tool that shrinks down many of the complex tasks of analyzing large amounts of Big Data, it applies across a broad range of markets, including bioinformatics, cyber security, pharmaceutical, financial, manufacturing and retail sectors.