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Semiconductor Biz Inks Deal for Bluetooth Energy

By R&D Editors | February 26, 2014

Ultra low power RF specialist Nordic Semiconductor has signed a global distribution agreement covering its entire range of ULP products, including its Bluetooth low energy solutions, with distributor Digi-Key Corp.

Nordic’s Bluetooth low energy solutions include Nordic nRF51822 System-on-Chip with built-in 32-bit ARM Cortex M0 CPU; the nRF8001 Connectivity IC; the key tag-targeted nRF8002 SoC; the nRF51422 SoC that supports both Bluetooth low energy and ANT+ wireless technology from a single chip; and all associated reference designs and development tools.

Digi-Key Corp. is a provider of both prototype/design and production quantities of electronic components. The company is based in Thief River Falls, Minn.

“When creating a new product, the power budget is often at the top of design requirements, especially in areas such as mobile devices,” says Mark Zack, Digi-Key Vice President for Global Semiconductor Product. “Bluetooth low energy has become the gold standard in low power connectivity implementations, and the solutions offered by Nordic Semiconductor address this area and provide a welcome addition to our Bluetooth low energy product lineup. More and more of our customers are seeking these types of devices and we are extremely optimistic about the future of this partnership.”

“Digi-Key is without question one of the world’s leading semiconductor and electronic component distributors supplying design solutions that customers want, supported by a fantastic website and world-class customer service and supply chain capabilities,” says J. Darren O’Donnell, Nordic’s Director of Sales for the Americas. “As such, Nordic Semiconductor is very excited to add Digi-Key to its distribution partner lineup. This will extend access to Nordic’s full range of ultra-low power wireless chips, reference designs, and development kits – including best-in-class Bluetooth Smart solutions – to all Digi-Key customers all over the world.”

Nordic Semiconductor is based in Oslo, Norway.

Release Date: February 26, 2014
Source: Nordic Semiconductor 

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